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Saturday, November 30 2019
When it comes to running a small business, everyone needs more. More traffic, more eyeballs on the website, more business, more cash. More.
People often say that marketing a small business can be like a trip to Vegas. You have to carefully weigh out all marketing decisions in terms of return on investment. Recently, we had a client work with us on developing an adwords campaign, and the payoff was awesome!
Southern Rubbish hired us back at the end of August to set up and manage their Adwords campaign. They had been running their own campaigns previously, but decided to outsource this aspect of their marketing to see if they would see some improvements. While meeting with the client, we determined that it would be best to set up an entire new campaign.
The natural starting point was to discuss the details of what their campaign needed to include such as the services they were looking to advertise, geographical area they were looking to advertise, and what their ideal budget should be.
We started the new campaign for Southern Rubbish on September 1st, 2016 and we saw some exciting trends occur early out of the gate! During the next two months the client and MIL stayed in touch to track results from ads making adjustments where needed to add money or ads where needed and refine current ads to bring up the better performing ads.
At the end of the two months of work on the campaign, we got a very exciting email from the client after having emailed them a recap of current results:
“Wow! That's pretty sweet. I should also let you know that we'll be having a record sales month for November thanks to Make It Loud! I'm looking to purchase a second truck in order to keep up with the increased volume in work load.”
It was definitely a cause to celebrate around the office. We won’t go into exactly who did the “happy dance” the day we got that email.
For the past 12 years, the staff at Make It Loud has put heart and soul into helping small to mid-sized businesses grow. When we work with our clients, their business becomes our business. This means we take such ownership in the progress that each time our customers do well, it’s a celebration for us too.
This is our story today. Doesn’t your business deserve more? Call Make It Loud today and let’s talk about how we can build your next success story. |